Legal Protection for Consumers in Online Transactions in Indonesia
DOI:
https://doi.org/10.62872/k4cq8p11Keywords:
Consumer Protection, Online Transactions, E-commerce LawAbstract
The development of information technology has changed the way people conduct transactions,
especially in electronic commerce (e-commerce). Although online transactions provide
convenience, various legal issues arise related to consumer protection, such as fraud, non
conforming goods, and difficulties in returning goods. This study aims to analyze legal protection
for consumers in online transactions in Indonesia based on applicable laws and regulations, as well
as to identify the challenges faced and solutions that can be applied. The research method used is
qualitative with a normative legal approach. The results of the study show that although there are
several regulations such as the Consumer Protection Law and the ITE Law, implementation in the
field is still weak, especially in terms of law enforcement and consumer awareness. Synergy is
needed between the government, business actors, and consumers to create a safe and fair e
commerce ecosystem. This article recommends improving regulations and increasing legal
education and literacy for the community.
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