1.
Understanding Generation Y Purchase Intentions: Mediating Effects of Uniqueness Needs and Experiential Marketing in MSME Snack Consumption. Nomico [Internet]. 2025 Jul. 15 [cited 2026 Jan. 17];2(6):1-12. Available from:
https://ejournal-nawalaedu.com/index.php/NJ/article/view/1720